Purple Ritual
The feeling of your new favourite place.

The idea
The feeling of your new favourite place.
A café website should make you want to be there. Purple Ritual brings together the atmosphere of a neighbourhood café and the practical experience of exploring what is on the menu.
The visual direction
Warm cream, deep plum and walnut tones create an inviting identity. Expressive type and generous café imagery bring a little of the experience into the screen.
Inside the experience
An appetite for exploring.
A visual menu lets visitors move between coffee, the kitchen and the bakery. Each category pairs clear descriptions with its own photography, while dedicated café and visit pages complete the experience.

A responsive, multi-page website concept by AURYON. Imagery and services are illustrative. Any booking or enquiry flow on the concept site is a demonstration.
Explore Purple Ritual ↗